How to Start a Book Blog & Make Money Online in 2022

Updated:
By Abhishek R

Setting up and running a successful book blog can be a very lucrative way to make money online. But it takes more than just writing good content, you need to be strategic about every aspect of your blog to ensure its success.

In this guide, we’ll show you how to start a book blog & make money online in 2022. We’ll cover everything from choosing a niche and registering a domain name, to setting up WordPress and promoting your blog. We’ll also provide tips on how to monetize your blog so that you can start generating income from it.

By the end of this guide, you’ll have all the information you need to become a successful book blogger and to get your book blog up and running.

So let’s get started.

How To Start A Book Blog Fi

How to Start a Book Blog in 7 Steps

  1. Define Your Book Blogging Goals
  2. Choose a Book Niche
  3. Pick & Register a Blog Domain Name
  4. Setup WordPress
  5. Write & Publish Blog Posts
  6. Promote Your Book Blog
  7. Monetize & Make Money

1. Define Your Book Blogging Goals

The first step to setting up a successful book blog is to define your goals. What do you hope to achieve with your blog?

  • Are you looking to generate income from it? If so, how much?
  • Are you hoping to build an audience of loyal readers? How many?
  • Are you hoping to land a book deal?

Defining your goals will help you make decisions about every other aspect of your blog, from the type of content you publish to the way you promote it.

So take some time to think about what you hope to achieve with your book blog before moving on to the next step.

What is a Book Blog?

A book blog is a platform where you can share your thoughts and reviews about books that you’ve read. Some book bloggers focus on one specific genre, while others write about a variety of genres. Book blogs can be used to generate income through advertising and affiliate marketing.

Why Start a Book Blog?

There are several reasons why you might want to start a book blog. Maybe you’re an avid reader and you want to share your thoughts on the books you’re reading with others. Maybe you’re looking for a creative outlet, or maybe you’re hoping to make some extra money by monetizing your blog.

Whatever your reasons for starting a book blog, it’s important to have a clear understanding of why you’re doing it before you get started. This will help you make decisions about the type of content you publish, the way you promote your blog, and how you monetize it.

The benefits of starting a book blog include:

  • You can share your thoughts and reviews on the books you’re reading with others.
  • You can use your book blog to generate income through advertising and affiliate marketing.
  • A book blog is a great way to build an audience of loyal readers.
  • A book blog can be used as a platform to land a book deal.
  • Get free books & review copies.
  • Connect with other book lovers.

How much money can you make from book blogging?

It’s important to remember that the amount of money you make will depend on several factors, including the size of your audience, the amount of traffic your blog gets, and the way you monetize it.

The book blog Hooked to Books made $5440.35 in a single month. The median ad income of a blog with 100 posts is $2815 per month. The median affiliate income of a blog with 100 posts is $2191 per month. The median income from book sales for a blog with 100 posts is $63 per month.

2. Choose a Book Niche

Before you can start your book blog, you need to choose a niche. A niche is a specific topic or area of interest that you’ll be writing about on your blog.

Why choose a niche? 

One of the most important decisions you’ll make when starting a book blog is choosing a niche. There are several reasons why choosing a niche is important.

For one, it will help you attract the right audience to your blog. If you write about a variety of topics, you’ll likely attract a wider range of readers, but it will be more difficult to build a loyal following.

Second, it will make it easier for you to stand out in the book blogging community. There are millions of blogs on the internet, and if you want yours to be successful, you need to find a way to make it unique.

Third, it will help you monetize your blog more effectively. If you have a laser-focused audience, it will be easier to sell advertising and affiliate products.

Finding Your Ideal Niche

The best way to choose a book niche is to think about the type of books you like to read. Do you prefer fiction or non-fiction? Romance or mystery? Fantasy or sci-fi? Once you’ve narrowed down the genre and the kinds of books you like to read, you can start thinking about specific sub-topics within that genre.

For example, if you’re a fan of fantasy books, you might want to consider starting a book review blog about urban fantasy books. If you’re a fan of romance novels, you might want to start a blog about historical romances.

Examples of Book Blog

Sometimes looking at other book blogs will help inspire ideas of your own. Here are some of the more popular book blogs:

1. Hooked To Books

This is a blog that covers books and reading gadget reviews. The blog makes money through both ads and affiliate marketing.

Hooked To Books

2. The Book Satchel

This is a book blog by Resh Susan that covers both books and film reviews.

The Book Satchel

3. Biblofreak

A book blog by Mathew who is a librarian. He writes reviews and interviews authors and writes analyses in his blog.

Biblofreak

4. Book Girl Magic

Book Girl Magic is a blog to read, discuss and share ideas about books targeting a female audience. The blog has a special focus on black women authors.

Book Girl Magic

5. Literary Lion

This is a book blog by Dani St-onge with a focus on fantasy books and novels that the blogger enjoys reading.

Literary Lion

3. Pick & Register a Blog Domain Name

Once you have chosen your niche, it is time to brainstorm a few names for your book blog.

We recommend you keep your blog’s name to two words (Example: Fiction Addiction). One of the two words should be a keyword from your niche. The other word can be something that makes your website brandable. For example, our blog teaches people how to make passive income, so we have named it Passive Book. 

Here are some of the words that you can mix and match into your blog name:

  • Books
  • Fiction
  • Read
  • Letters
  • Novels
  • Reader
  • Words
  • Write

Use a Business Name Generator to brainstorm the name of your blog.

Business Name Generator

You can also use your own name for your blog. But if you ever plan to sell your website in the future, it is much more difficult to transfer your brand to the buyer when it is your name.

Check Domain Name Availability

Once you have a few names in mind, it is time to check if the domain name is available.

A blog’s domain name is the web address (URL) of your website. This is the name that you will use to refer to your website online.

You must check if both the .com domain name and the social media handles are available. You can use Namechk to check the availability of both your domain name and social media handles. 

Namechk Example
In the above example, the domain name androiddog.com is available, but the Facebook and Pinterest username is not. So it might be worth considering another domain name.

Here are a few things to keep in mind when selecting a domain name: 

Com Domain Statistics
  • Choose a .com domain name. 86% of the internet uses .com, so your visitors are likely to try visiting your blog by typing .com. Avoid other extensions like .net or .org. 
  • Don’t include hyphens and numbers. 
  • Do not use words with multiple spellings (for example colour vs color). 
  • Shorter domain names are better. Try to keep it under 12 characters. 
  • Spelling & Pronunciation should be easy and intuitive.
  • It should be easy to remember.
  • Avoid words that can be misread together. For example, therapistjohn.com can be read as Therapist John or The Rapist John.
  • Make sure it’s not trademarked or copyrighted by someone else. The AI writing software Jarvis.ai had to rebrand to Jasper.ai because Marvel sued them for the Iron Man reference. Lawsuits will happen once your blog is established.

Register a Domain Name

Once you decide your domain name it is time to register it.

You should register your domain with NameCheap because you will get domain privacy for free. Other providers charge $12 per year for domain privacy. Without domain privacy, your name, home & email address will be accessible to the public.  

Step 1: Go to NameCheap. Enter your domain name with the .com extension. 

Namecheap Step 1

Step 2: Select the .com extension and click the Add to Cart button.

Namecheap Step 2

Step 3: After adding the domain to cart, click on the Checkout button.

Namecheap Step 3

Step 4: Enable Domain Privacy that comes for free along with auto-renew. You don’t need any other paid addon.

Namecheap Step 4

Step 5: Click on Confirm Order. Pay to complete your purchase.

Namecheap Step 5

Step 6: Log in to Namecheap and click on Domain List in the left sidebar and then click Manage next to the domain you just purchased.

Namecheap Step 6

Step 7: Under the Nameservers section, select “Custom DNS” from the dropdown . Then enter the following two nameservers ns1.bluehost.com and ns2.bluehost.com as shown in the image. Then click the green tick to save. If you use a hosting provider other than Bluehost, enter their nameserver values in this step instead.

Namecheap Step 7

Can I get a free domain name?

Your web hosting provider might give you a free domain name for one year but they charge $12 for domain privacy which is free in Namecheap. From the second year, you will pay for both the domain and privacy which will cost you more than $20+. So it is cheaper to just register your domain with Namecheap from the beginning. Also using different companies for web hosting and domain registration will allow you to easily switch web hosts later without transferring domains. 

Can I change the name of my blog later?

You will lose your search engine rankings if you change your blog’s name once it gets links from other websites. It will take as long as a year or more for you to regain the lost traffic. It is possible to mitigate problems by having proper redirects. But you will have to renew both your old and new domains every year. So try to avoid changing your blog’s name once it is established.

4. Setup WordPress

WordPress is probably the easiest and most powerful blogging platform available today. We will build our book blog in WordPress.

Why Choose WordPress.org?

There are many blogging platforms but the self-hosted wordpress.org powers 70% of blogs on the internet. 44% of all websites on the internet use WordPress. 

Global Usage Of Blog Website Builder

Some of the advantages of using WordPress.org are:

It’s Free – You can download, install and use WordPress without spending a dime. You just need to get hosting and a domain name.

Flexibility – You can create any type of website or blog with WordPress.

Own Your Data – When you host your own WordPress site, you have full control over your website. This means you are free to do whatever you want with your website.

No Ads – You can run advertisements on your WordPress site and keep all the revenue for yourself.

WordPress Community – There is a large global community of WordPress developers and users who are always willing to help.

WordPress.org vs WordPress.com

When most people hear WordPress, they think of WordPress.com. The main difference is that WordPress.com doesn’t let you install plugins or use a custom domain unless you get their paid plan which is really expensive. In WordPress.org you still pay for hosting but it is significantly cheaper than the paid plan of WordPress.com.

WordPress.com is great for small personal blogs. But if you want to start a professional blog or website, you will need to use WordPress.org software which you can install on your own hosting account.

Wordpress.org Vs Wordpress.com

Why Avoid Free Blogging Platforms

There are many free blogging platforms like Blogger, Tumblr, and Medium. While these platforms are easy to use, they come with many limitations.

The biggest disadvantage of using a free platform is that you don’t own your content. The platform can delete your blog anytime they want without any notice. Many bloggers wake up one day to see the following screen decimating years of hard work.

Blogger Blog Has Been Removed

Another disadvantage is that you will have limited control over your blog. You cannot install plugins or use a custom domain name unless you upgrade to a paid plan.

I don’t recommend using free blogging platforms if you are serious about starting a blog. It’s better to spend a few dollars per month and get your own domain name and hosting account.

How much does it cost to start a book blog?
Website Cost

It will cost you $2.95 per month to host your WordPress book blog in Bluehost. A domain will cost you $15/year. So that is a total of $4.2 per month, which is less than the price of Netflix for all the unlimited features that a self-hosted WordPress blog has to offer.

What to do if you already have a free blog?

If you already have a blog on a free platform like Blogger, you can easily migrate your blog to WordPress using an import plugin.

Install WordPress in Hosting

To install WordPress you need web hosting.

Web hosting is a service that allows a website to be published on the internet. When you publish a website, it needs to be hosted on a web server. A web server is a computer that is always connected to the internet. When someone types in your website address, the web server sends them your website.

How Domain Hosting Works

Hosting providers are companies that own these web servers. They provide space on their servers for people to host their websites.

For this guide, we will use BlueHost as our web host. It is a cheap hosting that is extremely easy for beginners to set up. If you use any other web host, the steps will be the same but the user interface may be slightly different.

1. Go to BlueHost using this link to get a special discount. Select WordPress > WordPress Hosting from the top menu.

Bluehost Step 1

2. Click on the button you see on this page and you will be taken to the pricing section.

Bluehost Step 2

3. Select the Basic Plan. You can upgrade your plan as you grow.

Bluehost Step 3

4. If you already have a domain name that you purchased with Namecheap you can put that in the “Use a domain you own” section. If you don’t have a domain name yet, choose the “Create a New Domain” to purchase a new domain.

Bluehost Step 4

5. In the next screen, enter your information. Uncheck all package extras. If you purchase your domain through Bluehost instead of Namecheap, you may want to enable Domain Privacy. You won’t see the Domain Privacy option if you bought your domain through Namecheap because Namecheap gives you this Domain Privacy for free.

Bluehost Step 5

6. Once you have successfully paid, you will be prompted to set a password. Click on the “Create your Password” button.

Bluehost Step 6

7. Enter your password and create your account. If you lose this password, you can reset it.

Bluehost Step 7

8. After you set your password, log in to Bluehost.

Bluehost Step 8

9. Click on the Create your website button on the following screen. This will start a Bluehost Wizard, just click Skip this step wherever possible.

Bluehost Step 9

10. On the following page, click “No help needed” or “Skip this step”. We don’t want Bluehost to limit our customization options.

Bluehost Step 10

11. On the next page, you will be asked about the purpose of your website. You can choose from any of the available options.

Bluehost Step 11

12. On the next page, click Skip this step.

Bluehost Step 12

13. On the following page, enter the blog’s name and tagline. You can change this later so feel free to click “Skip this step” or enter something as a placeholder and click Continue.

Bluehost Step 13

14. Finally you will be asked how you want to build your website. Choose Limitless customization to have all the options.

Bluehost Step 14

15. Go to the Bluehost dashboard and click on the My Sites tab in the left sidebar and click on the Manage site button .

Bluehost Step 15

16. Your WordPress site has separate login credentials different from the one you use to log into Bluehost. You can use this to log in to the WordPress dashboard directly without logging into Bluehost. To get this:
Click on Users on top.
You will be able to see your username and email that you can use to log in to WordPress.
If you click on the three dots you will see the option to Reset your password.

Bluehost Step 16

You can log into WordPress from the Bluehost dashboard by clicking the Log into WordPress button . But it is not recommended you rely on this as your primary login method because you will get locked out of your site if you ever change hosting providers.

17. You will be taken to the WordPress dashboard where you can reset your password . If you don’t like the username Bluehost created for you, you can Add a New User .

Bluehost Step 17

18. If you are adding a new user make sure you specify the user role as Administrator . You can log in as the new user and safely delete the default user created by Bluehost.

Bluehost Step 18

Congratulations! You have successfully set up WordPress.

Configure WordPress

Now that you have the basic version of WordPress installed, it is time to customize it to make it look and feel the way you want. 

Login to WordPress Dashboard

Visit yourdomain.com/wp-admin to access the WordPress dashboard.

Wordpress Login

The WordPress Dashboard is the central control panel for managing your WordPress site. It’s where you go to add new posts, manage your comments, create and manage menus, and more.

Use the Email and Password you provided during installation to login to your WordPress dashboard. If you don’t have a password, use the “Lost your password?” to generate a new password.

Install WP Themes

A WordPress Theme is a collection of files that determine the look and feel of your WordPress site. Themes can be installed and activated in the WordPress Dashboard.

Your new WordPress blog will be installed with a default blog theme that doesn’t look very great.

To install a new WordPress Theme:

Go to Appearance > Themes > Add New in your WordPress dashboard.

Install Wordpress Theme

Use the search to find a theme that you like . Before you install the theme, you can see a demo of the theme and learn about its features from the preview screen . If you like the theme, you can install it by clicking the install button . You can also upload a theme from a file on your computer .

Install Wordpress Theme Step 2

Once installed, click the Activate button to enable the theme. 

Activate Wp Theme

Although you can use a free theme (there are thousands of free themes available), we recommend using a premium theme. 

Premium themes not only reduce your website’s load time but also help you customize your website to your heart’s desire. 

Here are the premium themes we recommend:

There are also several themes custom-made for book blogs. These themes tend to be bloated with poor code which will slow down the performance of your website. We suggest getting one of our recommended themes for a fast website with unlimited customization possibilities.

Install WP Plugins

A WordPress Plugin is a software that adds additional features to WordPress. There are thousands of free and premium WordPress plugins available.

Too many plugins can slow down your site. So before you install new plugins, it will be worth clearing out any existing plugins that your hosting provider installed by default.

Plugins first need to be deactivated before they can be deleted.

Go to WP Admin > Plugins > Installed Plugins
Click on the checkbox to select all plugins.
Select Deactivate from the drop-down.
Click Apply
Repeat the above steps but select Delete instead of Deactivate from the dropdown in Step 3 to delete all the deactivated plugins.

Delete All Default Plugins

To install new plugins go to the WP Admin > Plugins > Add New.

Install Wp Plugins Add New

On the plugins page:

Search for the plugin you want in the search bar

Click Install Now. Once you install the plugin, you must also activate the plugin for it to be enabled. 

If you are installing a paid plugin you can upload the plugin instead. 

Install Wordpress Plugins

There are many different plugins that you can install, but here are the ones which we recommend: 

Backup Plugin
A WordPress Backup Plugin is a plugin that helps you create backups of your WordPress site. This is important because it allows you to restore your website if something goes wrong.

Recommended Plugin: WPVivid (paid) or UpdraftPlus (free). 

SEO Plugin
WordPress SEO plugins help you improve your website’s search engine ranking. They do this by adding features that help you optimize your website for the search engines, such as adding keywords and metadata to your posts and pages.

Recommended Plugin: RankMath (paid).

Google Analytics Plugin
A WordPress Analytics Plugin is a plugin that helps you track your website’s traffic. This is important because it allows you to see how well your website is performing and makes it easier to improve your website’s traffic.

Recommended Plugin: RankMath (paid) or GA Google Analytics (free).

Cache Plugin
A WordPress Cache Plugin is a plugin that helps to improve the performance of your website by caching your website’s pages and posts. This allows your website to load faster for your visitors.

Recommended Plugin: WP Rocket (paid).

Page Builder Plugin
A WordPress Page Builder Plugin is a plugin that allows you to create custom pages and posts with drag and drop. This is important because it allows you to create custom pages and posts without having to know how to code.

Recommended Plugin: Thrive Architect (paid).

Security Plugin
A WordPress Security Plugin is a plugin that helps to secure your WordPress website. It does this by adding features that help you protect your website from hackers, such as adding passwords and two-factor authentication.

Recommended Plugin: Wordfence (free). 

Social Media Plugin
A WordPress Social Share Plugin is a plugin that helps you share your website’s content on social media websites. This is important because it helps you increase the exposure of your website’s content and helps you to grow your audience.

Recommended Plugin: Easy Social Share Buttons (paid). 

Book Review Plugins
A WordPress Book Review Plugin is a plugin that allows you to add book reviews to your WordPress blog. You don’t have to use this plugin and you can make do without it.

Recommended Plugin: Recencio Book Review (free) or Mooberry Book Manager (free). 

Customize WordPress

Once you have installed your theme and plugins, it is time to customize wordpress:

Change Colors, Fonts & Spacing 

You can set the font, colors, and spacing by going to Appearance > Customize in your WordPress dashboard. Premium themes like GeneratePress allow you to customize every aspect of your blog.

Customize Theme 2
Add Your Logo

Get a logo designed for your blog from Fiverr. Then set the logo of your blog by going to Appearance > Customize in your WordPress dashboard. 

Fiverr Logo
Change Favicon

Favicon is the image that appears in the browser tab and bookmarks. Set the Favicon from the Appearance > Customize section of the WordPress dashboard.

What Is A Fav Icon
Create Menus

The header and the footer menu can be set from the Appearance > Menus in your WordPress blog dashboard.

Customize Wordpress Menus

You can nest menu items so that it appears as a dropdown menu . You can use the menu as your primary or secondary navigation menu . Don’t forget to save your menu .

Wordpress Navigation Menu
Create Widgets

If you have a sidebar, you can add widgets to it. Go to Appearance > Widgets in your WordPress admin dashboard.

Wordpress Widgets
Set Title & Tag Line

The next step is to change your General Settings. Go to Settings > General in the WordPress Admin area.

Wordpress General Settings Navigation

You can set your Site Title, Tagline, and Time Zone from this screen.

Wordpress General Settings
Set Permalinks

The ideal URL structure for SEO is yourdomain.com/sample-post. Set your permalink structure by going to Settings > Permalinks in your WordPress blog dashboard.

Wordpress Permalink Settings Navigation

Select the “Post name” radio button and save changes.

Wp Permalinks Settings
Enable Search Visibility

Chances are you want your blog to show up on Google so people can find you. Go to Settings > Reading in your WordPress dashboard.

Wordpress Reading Settings Navigation

To get search engine traffic, ensure the checkbox “Disable search engines from indexing this site” is Unchecked. You can find this option in Settings > Reading. Most of the time this should be unchecked by default but if it is not, then uncheck it to ensure your site gets traffic from search engines.

Wordpress Reading Settings Enable Indexing
Adjust Comment Settings

Next, you will want to change the Discussion Setting (aka Comments). Go to Settings > Discussion in your WordPress admin area.

Wordpress Discussion Settings Navigation

1. You may want to enable or disable comments on this page. You can also disable pingbacks and enable comment moderation.

2. You can also set comment approval settings.

Wordpress Discussion Settings

Create Static Pages

There are a few essential pages that you need to create for your book blog before you can start blogging.

Use pages in WordPress to add static content. Go to WP Dashboard > Pages > Add New.

  1. Write the headline of your content. 
  2. Populate the body content
  3. Click the publish button.
Create Wp Content 2

You may want to create the following pages: 

Home Page

Your home page is the page that your visitors see when they first visit your website. It is important to make your home page look good and be interesting to your visitors so that they will stay on your website and explore it further. You can do this by adding content that is interesting and helpful, such as a welcome message, your latest blog posts, or a list of your most popular book blog posts.

You can create a professional home page for your book blog using a page builder like Thrive Architect.

Structure Of A Home Page

About Page

Your about page is the page where you tell your visitors who you are and what your website is about. This is important because it helps your visitors to understand what your website is all about, and it also helps to build trust with your visitors. You can do this by adding information about yourself, your website, and your book blog.

You can create a professional about page for your book blog using a page builder like Thrive Architect.

Structure Of An About Page

Contact Page

Your contact page is the page where you tell your visitors how they can contact you. This is important because it helps to build trust with your visitors and it also helps you to stay in touch with your visitors. You can do this by adding your contact information, such as your email address, your social media accounts, or a contact form.

Use contact form plugins like Fluent Forms to create the form on your contact page.

Contact Form Example

Privacy Policy

Your privacy policy page is the page where you tell your visitors how you collect, use, and protect their personal information. This is important because it helps to build trust with your visitors and it also helps you to comply with the law. You can do this by adding information about what personal information you collect, how you use it, and how you protect it.

WordPress generates its own privacy policy for you. But you can also use a tool like Termly to generate your own privacy policy.

Termly Privacy Policy Generator

Terms of Service

Your terms of service page is the page where you tell your visitors what they can and cannot do on your website. This is important because it helps to protect your website from liability and it also helps you to enforce your rules. You can do this by adding information about what your visitors can and cannot do on your website, such as posting comments, sharing your content, or using your contact form.

Use a terms & conditions generator like Termly to create it.

Termly Terms &Amp; Conditions Generator

5. Write & Publish Blog Posts

Now that you have your book blog set up, it’s time to write and publish your first blog post.

1. Brainstorm Topics

You should brainstorm 100 topic ideas for your book blog. This will ensure that you always have content to write about in your book blog. 

The goal is to find topics for your book blog that your audience is searching for in Google. The type of content you write on your book blog will depend on your specific niche. Here are a few types of book blog posts you can write:

  • Book Reviews
  • Reading Gadget Reviews
  • Author Interviews
  • Book Recommendations
  • Book Lists
  • Author Lists
  • Famous People Book Recommendations
  • Book Quotes
  • Reading Challenges
  • Reading Tips
  • Favorite Books
  • Character Analysis
  • Book Blogging Tips
  • Share Your Short Stories

There are a few ways to brainstorm specific content:

Look at Competitors

When you’re brainstorming topics for your book blog, it’s a good idea to look at your competitors to get some ideas. Identify your competitors by googling a keyword from your niche. By looking at the articles your competitors are writing about, you can get an idea of the type of content your audience is interested in. You can also get ideas for blog post titles and topics.

How To Find Competitors

Do Keyword Research

Another way to brainstorm topics for your book blog is to do keyword research. This will help you to find out what your audience is searching for in Google, and it will also help you to find long-tail keywords that you can rank for in Google.

You can use a tool like Keywordtool.io to do keyword research for your book blog.

Keywordtool.io Homepage

Community & Forums

Another way to brainstorm topics for your book blog is to look in community forums and groups. You can find relevant forums and groups by doing a Google search or by looking in social media groups.

By looking in relevant forums and groups, you can get an idea of the type of content your audience is interested in. You can also get ideas for blog post titles and topics. For example, every post in the Caveman forum can become an article in a paleo blog.

Forum Questions

2. Create an Editorial Calendar

Once you have a list of potential topics for your book blog, it’s time to create an editorial calendar. This will help you to plan and organize your content.

An editorial calendar is a tool that helps you to plan and organize your content. By using an editorial calendar, you can ensure that your blog posts are published on a regular basis, and you can also plan out your content in advance. This is beneficial because it helps you to stay organized and it also helps you to be more efficient with your time.

An editorial calendar typically includes the following information:

  • The topic of the blog post
  • The author of the blog post
  • The date the blog post will be published
  • The keywords for the blog post
  • The type of content for the blog post (e.g. article, video, infographic)

You can use a tool like Google Sheets or Trello to create an editorial calendar for your book blog.

3. Write a Blog Post

Now that you have a topic for your first blog post, it’s time to start writing. When you’re writing a blog post, there are a few things you should keep in mind:

  • Write in a clear and concise manner
  • Use short paragraphs
  • Use headings and subheadings
  • Use images, videos, and infographics
  • Use keyword-rich titles
  • Use internal and external links

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Writing Book Reviews

If you’re writing a book review, there are a few things you should include:

  • A brief summary of the book
  • Your thoughts and opinions on the book
  • The target audience for the book
  • The genre of the book
  • The length of the book
  • The author of the book

Once you are an established book blogger you can get access to advanced reader copies (ARC).  These are books that have not been released yet but will be in the future. Getting your hands on these early can help you get ahead of your competition, and it can also help you to find new authors to read and review.

Book Review Example

Author Interviews

If you’re conducting an author interview, there are a few things you should keep in mind:

  • Ask questions that your audience would want to know
  • Make sure the questions are relevant to the author’s book
  • Keep the interview short and sweet
Author Interviews

Book Lists

If you’re creating a top 10 book list, there are a few things you should keep in mind:

  • Make sure the books are relevant to your niche
  • Include a brief summary of each book
  • Include a link to each book’s Amazon pages
Book Lists

Reading Tips

If you’re writing a blog post about reading tips, there are a few things you should keep in mind:

  • What type of books does your audience like to read?
  • What are some tips for finding time to read?
  • How can your audience make reading a habit?
  • What are some benefits of reading?

Outsource Writing

If you don’t have the time to write blog posts yourself, you can always outsource the writing. You can find writers on Fiverr, Upwork, and iWriter.

Outsource Article Content Writing To Fiverr

4. Add Images

If you are writing about a book, make sure to include the book cover image in your blog post. You can get the book cover from Amazon or GoodReads.

If you can take additional pictures of you reading the book, it will help break up the text and give your reviews a more authentic feel. You can use your smartphone camera to take pictures of the book or ask someone to take pictures of you reading the book.

You can edit your pictures on Canva. If you get Canva Pro then you will have access to even more editing features, and a large library of stock images.

Passivebook Images Created In Canva Pro

6. Promote Your Book Blog

After you’ve published your first blog post, it’s time to start promoting your book blog. There are a few different ways you can promote your blog:

Search Engine Optimization (SEO)

One of the best ways to promote your book blog is through Search Engine Optimization (SEO). This is the process of optimizing your website for Google so that your website appears higher in the search results.

There are many different factors that go into SEO, and it can be a bit confusing to figure out where to start. You can master the more advanced SEO tactics by checking out our SEO Resources.

Search Engine Ranking Factors

You can ensure you get the basics of SEO right, by completing the recommendations given by the RankMath plugin.

Rank Math Onpage Seo Recommendations

Email Marketing

Another great way to promote your book blog is through email marketing. This involves building an email list of potential readers and then sending them occasional emails with your latest blog posts.

How Email Marketing Works

You can use the Thrive Leads plugin to build opt-in forms to collect email addresses. You can then connect the opt-in form to an email marketing service like Active Campaign to send out the emails.

Check out our Email Marketing resources to learn more.

Social Media Marketing

Another great way to promote your book blog is through Social Media Marketing (SMM). This involves promoting your website and blog posts on social media platforms like Facebook, Twitter, and Instagram.

Guest blogging

One final way to promote your book blog is through guest blogging. This involves writing blog posts for other websites in your niche. Not only will this help you get exposure to a new audience, but it will also help you build backlinks to your book blog.

Guest Posting Neil Patel

Blog Comments

One final way to promote your book blog is through comments. Commenting on other people’s blogs will help you network and build a relationship with other book bloggers in your niche.

Comment To Network With Other Bloggers

7. Monetize & Make Money

Now that you’ve built up your book blog and have started to get some traffic, it’s time to start thinking about monetization. There are a few different ways you can make money from your book blog:

Advertising

One of the most common ways to make money from a blog is through selling advertising space. This involves using an ad network or working with brands and businesses directly who are willing to pay you to promote their products or services on your blog.

To start advertising on your blog, you can sign up for an ad network like Ezoic (they pay more than Google Adsense). When your blog starts getting more than 100,000 page views a month you can monetize with Adthrive.

Ad NetworkRevenue per 1K Impressions (EPM)Monthly Traffic Requirement
Ad Thrive$13100,000
Ezoic$310,000
Media.net$1-
Google Adsense$1-

Affiliate Marketing

Another great way to make money from your book blog is through affiliate marketing. This involves promoting products or services that are related to your niche and earning a commission for every sale that you generate.

How Affiliate Marketing Works

For example, if you have a book blog about self-help, you could promote products like books, courses, or coaching programs. If your reader clicks your affiliate link and makes a purchase, you will earn a commission.

You can also review and promote reading gadgets like Kindle on your book blog. You can get your affiliate link from Amazon Associates affiliate program.

Sell Products

Another great way to make money from your book blog is by selling products. This could include anything from e-books and online courses to physical products and printables.

If you have a book blog, you could sell an e-book with tips on how to read faster.

You could also sell a physical product like a bookmark with tips on how to save your place while reading.

And if you have a book blog about parenting, you could sell an online course on potty training.

You can use Teachable if you want to sell video courses. Your students will have a dedicated course members area and a community system to ask questions and interact with each other. If you only want to sell eBooks, you can use SendOwl which lets you sell your digital products and eBooks for free.

Sell Digital Products With Sendowl

Sell Services

If you have a book blog, another great way to make money is by selling services. This could include anything from consulting and coaching to freelance writing and editing. If you have a book blog about self-help, you could sell a service like life coaching.

FAQ

Is it worth starting a book blog?

If you’re passionate about reading and writing, then starting a book blog can be a great way to connect with other like-minded people and make some extra money. While it takes time and effort to build up a successful blog, it can be a fun and rewarding experience.

Are book blogs profitable?

Yes, book blogs can be profitable. There are a number of ways to monetize a book blog, including selling advertising space, affiliate marketing, and selling products or services.

How do I start a book blog for free?

Starting a book blog is relatively easy and can be done for free using a platform like WordPress.com. However, if you want to make money from your blog, it’s worth investing in a self-hosted WordPress site and purchasing a domain name as shown in this guide.

What should be included in a book blog?

A book blog should include a mix of content, including blog posts, book reviews, author interviews, and more. It’s also a good idea to promote your blog on social media and other online platforms.

How much traffic does a book blog need to make money?

You should get anywhere between 50,000 to 100,000 unique visitors per month to make a decent amount of money from your book blog.

How long does it take to make money from a book blog?

It usually takes 8-12 months to start making money from a book blog.

What Next?

If you have any questions as you set up your new blog, leave a comment below so we can help you out. 

Starting a book blog can be a great way to share your love of reading with the world and make some extra money. But it’s not enough to just start a blog. You need to promote it and monetize it if you want to make money from your book blog.

Have you started your book blog yet? What type of book blog are you going to start? Let us know in the comments.

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About the Author
Abhishek R
Hey, I'm Abhishek. I am a data scientist by day & an online entrepreneur by night. I started Passive Book to help you generate passive income & make money online by building a six-figure online business from scratch.

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